Privacy Policy

Last updated: May 23, 2025

Fevermas (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal information when you use our website and services.

1. Who We Are

Fevermas is a costume provider for participants in Toronto’s Caribbean Carnival, operating as a section within the Saldenah Mas Band. We sell carnival costumes, manage customer orders, and coordinate costume distribution for masqueraders.

2. What Information We Collect

a) Information You Provide

Name
Email address
Phone number
Billing address
Any other information you voluntarily submit

b) Automatically Collected Information

IP address
Browser type and version
Device type and operating system
Pages visited and time spent
Click behavior and session interactions
Referrer information

3. How We Use Your Information

We use your information to:

Process costume orders and respond to inquiries
Improve website usability and performance
Analyze visitor behavior through analytics tools
Maintain site security and integrity

We do not sell your personal information.

4. Use of Cookies

fevermas.com

We use cookies on fevermas.com for:

Functionality (e.g. site preferences)
Analytics via Google Analytics, which may track pages visited, time on site, device info, and IP address
Analytics via PostHog, if consent is given

Analytics cookies are only activated after you provide explicit consent through our cookie banner.

builder.fevermas.com

This subdomain is used for costume selection and order configuration. Here, analytics tools are only activated after you opt in. No tracking cookies are set prior to your consent.

5. Third-Party Services

Squarespace

Our website is built and hosted on Squarespace. Squarespace may collect technical and behavioral data to provide hosting, performance, and security services.
Read more: Squarespace Privacy Policy

Google Analytics

We use Google Analytics on fevermas.com to collect insights on user behavior and site performance. Google may set cookies and process personal data (e.g. IP address, browser info).
Data may be processed in the United States.
Learn more: Google Privacy Policy
Opt out: Google Analytics Opt-Out Tool

PostHog

We use PostHog for privacy-focused analytics and session insights. PostHog may store anonymized session data and, if configured, a unique cookie ID.
PostHog is only activated after consent and is used server-side where possible to reduce data exposure.

6. Legal Bases for Processing (GDPR)

Depending on your location, we process personal data based on:

Consent (Google Analytics, PostHog, cookies)
Contract (processing orders)
Legitimate interests (site operation, fraud prevention)
Legal obligations (e.g., maintaining tax records)

7. Data Retention

We retain form submissions and analytics data for up to 6 months, unless we are required to retain it longer by law.

8. Your Rights

If you are located in a region with data protection laws (e.g., EU, UK, Canada), you may have rights to:

Access, correct, or delete your personal data
Withdraw consent at any time
Lodge a complaint with a local data authority

9. Children’s Privacy

We do not knowingly collect or process data from individuals under the age of 18. If you believe we have done so, please contact us immediately.

10. Data Security

We use secure hosting, encryption (HTTPS), and industry-standard practices to protect your data. That said, no system is 100% secure—use our services at your own discretion.

11. Do Not Track

We do not respond to Do-Not-Track (DNT) browser signals at this time due to a lack of industry standards.

12. Business Transfers

If Fevermas is involved in a merger, acquisition, or sale of assets, your personal data may be transferred. You will be notified of any such change through our website.

13. Updates to This Policy

This policy may be updated periodically. All changes will be posted on this page with the updated date at the top.

14. Contact Us

📧 info@fevermas.com
📍 Toronto, Ontario, Canada
🌐 https://fevermas.com